Apartments.com Reaches Rapidly Growing Hispanic Rental Market Through Exclusive Partnership With Univision.com

Apartments.com Powers National Apartment Listings for the Number One
Spanish-Language Website Among U.S. Hispanics; Raising Profile in Major
Rental Market

CHICAGO, June 2 /PRNewswire/ -- Apartments.com, the leading online
apartment search resource, today announced its exclusive partnership with
Univision.com, the number one most-visited Spanish-language website among
U.S. Hispanics.(1) As part of this partnership, Apartments.com will provide
Univision.com users with complete access to more than 16,000 apartment
communities nationwide.

Minority renter households have grown remarkably over the last 10
years. From 1995 to 2005, this segment of renters has increased by more
than 40 percent and is projected to reach 50 percent of all renter
households by 2015. Hispanics will account for more than 50 percent of the
growth.(2)

"Our partnership with Univision.com is paramount to connecting with
Hispanic renters," said Kevin Doyle, senior vice president and general
manager of Apartments.com. "With roughly one out of two Hispanics online
and half of them renting, Apartments.com now has a far-reaching platform to
provide this vast audience with a user-friendly and robust tool to
seamlessly conduct their apartment search online."

Univision.com users can easily search Apartments.com listings from a
variety of access points on the website, including keywords: alquilar
apartamentos (rent apartments), exclusive placement within the "Casa"
(House) and "Alquilar" (Rent) sections, home page links found under
"Servicios" (Services) and direct links from Univision.com's local
websites.

"Univision.com continues to partner with industry leaders such as
Apartments.com to provide our users the best tools and services," said
Cesar Conde, executive vice president, chief strategy officer of Univision
Communications Inc.

Over the past seven years, Univision.com continues to be the
most-visited Spanish-language website among US Hispanics,(1) and currently
reaches more than 17 million unique browsers on average per month.(3)
Earlier this month, Univision.com released a study by Forrester Research
that found it was the most-visited Spanish-language portal(1) for the
seventh consecutive year.(4)

About Apartments.com

Apartments.com is the most visited national apartment Internet listing
subscription service with more than 50,000 unique addresses representing
more than three million rental units from managed properties, newspaper
classifieds and for-rent-by-owner properties. With personalized searches,
highly visual ads featuring 360-degree virtual tours, professional
photography, and comprehensive community listings, Apartments.com makes it
possible for renters to access apartment rental inventory from across town
or across the country. Leads from highly qualified ready-to-rent prospects
are delivered to Apartments.com customers, increasing closure rates and
decreasing the average cost of leasing an apartment. The Web site's
foundation of solid partnerships with the local newspaper and television
station Web sites of more than 10,000 newspaper affiliate and strategic
partners across the country include Yahoo! Real Estate, AOL Real Estate,
Univision (http://www.univision.com), the Chicago Tribune
(http://www.chicagotribune.com), The Washington Post
(http://www.washingtonpost.com) and the Los Angeles Times
(http://www.latimes.com). Apartments.com is a division of Chicago-based
Classified Ventures, LLC.

About Univision Online, Inc.

Univision Online, Inc. is the interactive division of Univision
Communications Inc., the premier Spanish-language media company in the
United States. Univision Communications Inc. owns and operates Univision
Online, Inc., the premier Spanish-language Internet destination in the
U.S., located at http://www.univision.com, and Univision Movil, the most
relevant Spanish-language mobile content and video, which includes in-show
wireless integrations, PSMS programs and the industry's most comprehensive
downloadable content catalog. Univision Communications Inc.'s operations
include Univision Network, the most-watched Spanish-language broadcast
television network in the U.S. reaching 97% of U.S. Hispanic Households;
TeleFutura Network, a general-interest Spanish-language broadcast
television network, which was launched in 2002 and now reaches 85% of U.S.
Hispanic Households; Galavision, the country's leading Spanish-language
cable network; Univision Television Group, which owns and operates 63
television stations in major U.S. Hispanic markets and Puerto Rico; and
Univision Radio, the leading Spanish-language radio group which owns and/or
operates 70 radio stations in 16 of the top 25 U.S. Hispanic markets and 5
stations in Puerto Rico. Univision Communications also has a 50% interest
in TuTv, a joint venture formed to broadcast Televisa's pay television
channels in the U.S. Univision Communications has television network
operations in Miami and television and radio stations and sales offices in
major cities throughout the United States.



For more information, visit http://www.univision.net.

Sources:

(1) 2008 - Forrester Research Custom Study
(2) The State of the Nation's Housing; Rental Demand Changes, 2007
(3) Univision.com Worldwide Traffic Analytics, MRC Accredited, Jan - Apr
2008
(4) Forrester Research Custom Study, 2008, fielded in 2007; Simmons Custom
Study, 2006; Nielsen Custom Studies. 2001-2005


See Also

• Don’t Let Plumbing Problems Throw a Wrench in the Home-Selling Process
• Las Vegas Land, Commercial Property, Residential Developments and High Rise Condominiums hit the Auction Block June 21
• MasterWoodCarvers.com — New Online Store for Handcarved Architectural Products Unveiled

Source: Real Estate Newswire