Thursday, July 7, 2011

Grand Canyon University’s Ken Blanchard College of Business Appointed New Dean of Students to Lead MBA Programs

Grand Canyon University’s Ken Blanchard College of Business Appointed New Dean of Students to Lead MBA Programs

Grand Canyon University (GCU) has appointed Dr. Kevin Barksdale as Dean of the Ken Blanchard College of Business. Barksdale will be the director of the university’s MBA programs and is expected to serve the university by providing leadership for students and reinforcing the University’s mission: to build a cadre of leaders who understand and live within a servant leadership model.

Phoenix, AZ (Vocus) May 27, 2010

Grand Canyon University (http://www. gcu. edu) (GCU) has appointed Dr. Kevin Barksdale as Dean of the Ken Blanchard College of Business (http://business. gcu. edu). Barksdale will be the director of the university’s MBA programs (http://emba. gcu. edu) and is expected to serve the university by providing leadership for students and reinforcing the University’s mission: to build a cadre of leaders who understand and live within a servant leadership model.

“The Ken Blanchard College of Business feels very fortunate to have a leader like Dr. Barksdale as our new Dean and the head of our MBA programs,” said Bill Jenkins, Grand Canyon University’s Executive Director of the Office of Institutional Advancement. “Dr. Barksdale embodies the values and morals of the University and will serve as a great example of leadership, and leading by serving to our students.”

“Ethics is huge in business education right now, but leadership within an ethical framework needs to be emphasized,” Barksdale said. “Leadership, and leading by serving, should be mandatory coursework for every business student.”

Barksdale is extremely familiar with MBA programs, he has an extensive background in business and education, including serving in faculty positions at Tennessee State University, Union University and the University of Memphis. He has first-hand experience in management and marketing through his career with a successful Tennessee-area automobile group, where he oversaw human resources, operations and marketing. He has consulted in the retail, manufacturing, hospitality and service industries with enterprises including AutoZone, Delta Airlines, Ciba-Vision and Promus Hotels.

Barksdale is a native of Birmingham, AL, and received his bachelor and doctoral degrees in Business Administration from Georgia State University. He has written and published numerous articles on various topics of business management. His most recent research focuses on teaching pedagogy and the integration of faith and learning into the business curriculum.

About Grand Canyon University’s Ken Blanchard College of Business
The Ken Blanchard College of Business offers a variety of educational options to serve a diverse student population ranging from traditional undergraduate to corporate executive to military personnel. The academic programs offered are traditional undergraduate degrees, degree completion programs, graduate degrees, an executive MBA, and customized programs. The Ken Blanchard College of Business espouses the same values in servant leadership, innovation, and entrepreneurial spirit as its renowned namesake, Ken Blanchard. With the convenience of online education and the advantage of campus life, The Ken Blanchard College of Business at Grand Canyon University offers a unique opportunity for varied academic experiences. Every program within The College is available as an entirely online degree; yet, if you desire to live and learn on campus, know that your program is likely offered on the ground campus as well.

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Tuesday, July 5, 2011

Research and Markets : See These Comprehensive Strategies And Tactics That Improve Patient Recruitment and Retention In Clinical Studies Today

Research and Markets : See These Comprehensive Strategies And Tactics That Improve Patient Recruitment and Retention In Clinical Studies Today

Research and Markets (researchandmarkets. com/reports/c13595) has announced the addition of Strategies And Tactics That Improve Patient Recruitment and Retention in Clinical Studies to their offering.

(PRWEB) March 9, 2005

Patient recruitment and retention currently represents a critical bottleneck in clinical research and drug development. For example, in some cases, (e. g. breast cancer in the USA) the 'supply' of patients may be inadequate to fully assess all the drugs currently in the pipeline. Furthermore, clinical studies account for around half of the billion-dollar cost of drug development. Clinical studies are also becoming larger, longer and more complex. Therefore, there is a pressing need to reduce costs and get drugs to market more rapidly. But many clinical studies are both ineffective and inefficient. Some 70% of sites miss their recruitment target, for example. The report covers the 'scientific' aspects that contribute to the bottleneck, including enrolling of an appropriate race, age and pharmacogenomic profile to represent patients likely to receive the drug in clinical practice and access to naive patient populations.

Research and Markets (http://www. researchandmarkets. com/reports/c13595 (http://www. researchandmarkets. com/reports/c13595)) has announced the addition of Strategies And Tactics That Improve Patient Recruitment and Retention in Clinical Studies to their offering.

This Report considers strategies and tactics that enhance clinical studies' efficacy and efficient by ensuring that appropriate patients enroll in clinical studies in the most cost-effective manner. The Report begins with an analysis of barriers that hinder effective patient recruitment and then considers some solutions. In addition, the Report focuses on the role played by IT, advertising and accessing different patient populations, such as volunteers from Central and Eastern Europe as well as South America.

Key Reasons to Buy this Report.

Learn why sponsors need to improve patient recruitment and retention through an overview of the numerous factors that drive the increasing length, size, and complexity of clinical studies. Identify patient recruitment barriers through an extensive review of the factors that hinder recruitment and retention (eg. complicated protocols, over-rigorous inclusion and exclusion criteria, etc.).

Identify solutions that work - illustrated by extensive review and numerous case histories of strategies and tactics that have been shown to improve recruitment and retention. Obtain a thorough understanding of the circumstances in which advertising can still offer a highly cost-effective means to recruit patients and improve the quality and quantity of patients enrolled.

Get an in-depth look at the technological and other innovations introduced by CROs and IT companies to improve dramatically the conduct and management of clinical trials generally and recruitment and retention more specifically. Understand why a growing number of clinical trials are performed in emerging countries, including cost benefits, large populations, pharmacogenetic profiling, etc., as well as the issues that sponsors to consider. Gain reliable and thought-provoking insights into key factors influencing patient recruitment through in-depth interviews with 11 world authorities. Look inside 21 companies offering skills and services in the patient retention and recruitment area including their strategic alliances, products and pipelines, financial status, and more.

Market Opportunities

Move studies to low cost countries could save between US$10,000 and US$15,000 per enrolled patient. Effective and efficient patient recruitment can help drugs reach the market more quickly. Every extra day that a drug remains in clinical studies costs the sponsor at least US$ 600 000 in lost sales, for example. For a potential blockbuster, the daily lost revenue could reach US$ 8 million. Educate the public to help overcome bad press and pervasive historical influence (for example. The Tuskegee study) that undermines the sector's credibility and contributes to poor health outcomes as well as poor recruitment and retention. Develop child-friendly protocols that allow the sponsor to collect high quality data as regulatory authorities increasingly focus on this population.

The contents of this report are as follows:

1 Executive Summary

2 Introduction

Context

Clinical Trials: Ineffective and Inefficient?

Patient Recruitment: The Key to a Successful Study

Sources of Information

3 Factors Driving the Increasing Length, Size and Complexity of Clinical Studies

Context

Increasing R&D costs

Increasing Size of Clinical Studies

The Impact of Pharmacogenomics

Orphan Drugs Enter the Pharmaceutical Mainstream

Clinical Trial Transparency

The Ethics of Clinical Trials

GCP and the ICH

4 Barriers to Patient Recruitment

The Move Away From The Traditional Clinical Trial Participant

Poor Protocol Equals Poor Recruitment

Modeling Protocols

Investigator-Related Issues

Patient-Related Issues

Recruitment and Retention in Elderly Patients

Recruitment Issues in Ethnic Minorities

Pediatric Clinical Studies

5 Advertising: Tradition Survives in the IT Age

Context

Innovative Approaches to Advertising

Augmenting Advertising with Telephone Screening

6 Patient Recruitment in the New Media Age

Context

An Integrated Approach

Internet Recruitment

Virtual Study Sites

Electronic Informed Consent and Patient Education

New Media versus Traditional Approaches: "Horses for Courses"?

7 New Geographical Areas and Patient Recruitment Overview

Context

An Expanding Market

Large Populations

Cost Benefits

Issues to Consider

8 Estimating the Resource Implications of Improving Patient Recruitment and Retention

Context

Moving Studies to Low Cost Countries

Estimating the Opportunity Costs

Multimedia Presentations Cut Costs: A Case Study

9 Ask the Expert

Joe Avellone, CEO, Veritas Medicine, Inc.

Ashok Bhat, Commercial Operations Director, Phase Forward

Alan Boyce, Vice President, Europe, Kendle

Maria Fernandez Freire, Director, Thywill LatAm Solutions

Richard Gliklich, MD; CEO, Outcome

Janet Jones, Director, Global Feasibility and Patient Access, Kendle

Faiz Kermani, Marketing Executive, Chiltern International

John D McAnulty, Senior Vice President & Partner, Fleishman-Hillard Clinical Trials Division

Larry Meinert, Vice President, Medical and Scientific Affairs, Late Stage Development Services, Covance Inc.

Brian Sanderson, CEO and Medical Director, DDS Medicines Research Limited

Dave Zuckerman, President, Customized Improvement Strategies LLC

10 Company Profiles

11 Towards Effective and Efficient Recruitment and Retention

Elements in Effective and Efficient Recruitment and Retention

The Importance of Contingency Plans

For more information visit http://www. researchandmarkets. com/reports/c13595 (http://www. researchandmarkets. com/reports/c13595)

Laura Wood

Senior Manager

Research and Markets

Press@researchandmarkets. com

Fax: +353 1 4100 980

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Monday, July 4, 2011

National Activity Professionals' Week January 19th-24th, 2003

National Activity Professionals' Week January 19th-24th, 2003

(PRWEB) January 21, 2003

Sunday, January 19th through Saturday, January 24th, 2003 will celebrate a special week for a very special group of people, the nation's Activity PRofessionals. These are dedicated women and men who help to enrich the daily lives of older adults in long term care facilities, retirement homes, day programs and senior centers.

Activity Professionals provide a variety of programming related to community involvement, mental stimulation, community service, physical well being and all types of activities to maintain normal life pursuits for the elderly. Evry activity is designed to meet the needs of the individual.

January 19th-24th, 2003 is National Activity Professionals' Week: a week intended to make the public more aware of the commitment of these important health care professionals to serveing the needs of senior citizens. For more informaton on how you can assist the Activity Professionals in your neighborhood, contact the activity staff member in your local nursing fcility, retirement community, day program, assisted living or senior center. The North Carolina Activity Prfessional Association and(Your Station)salute activity professionals everywhere.

Hygia West Medical Device Reprocessing launches a new name, logo and marketing strategy

Hygia West Medical Device Reprocessing launches a new name, logo and marketing strategy.

Hygia West announced a new brand identity, ReNu Medical and an aggressive marketing strategy.

(PRWEB) July 1, 2004

Hygia West announced a new brand identity, ReNu Medical and an aggressive marketing strategy.

We chose the name ReNu because it more accurately describes our business.

We reprocess single use hospital medical devices using a process called High Level Disinfection (HLD). We want to convey to our community, customers and suppliers the

Role we play in providing jobs, cost savings to hospitals and the gold standard by which our industry is measured. ReNu Medical saves hospitals throughout Washington and the United States thousands of dollars each year.

With our new name and corporate logo, we are launching a very aggressive sales and marketing campaign. Second, we are expanding our operations due to the increased demand.

The service we provide to the health care community substantially cuts their costs, reduces medical waste destined for a landfill, and provides the ability to add and maintain quality staff. Our company is registered, approved, and 100% compliant with the FDA.

Our reprocessed devices are FDA approved, safe, and effective. We save one-time use only medical devices from the landfill. The US Food and Drug Administration classify ReNu as a third-party device reprocessor. ReNu Medical serves primarily the hospital market place.

If you would like more information, please feel free to contact us. Phone: 425-353-1110.

Www. renumedical. com

Florida Health Plans joing forces with state, counties on bioterrorism preparedness

Florida Health Plans joing forces with state, counties on bioterrorism preparedness

Already recognized as one of the leading states in disaster and bioterrorism preparedness, Florida took another step forward when an industry group that has not been well integrated into state and county planning for infectious disease epidemics met with senior officials to begin collaborations.

Tallahassee, FL (PRWEB) January 18, 2004

Already recognized as one of the leading states in disaster and bioterrorism preparedness, Florida took another step forward when an industry group that has not been well integrated into state and county planning for infectious disease epidemics met with senior officials to begin collaborations.

The Florida Association of Health Plans (FAHP) and AstraZeneca brought together chief executive officers, medical directors, and risk managers from health plans across the state to meet with state, regional and county emergency, law enforcement and public health officials including the Florida Department of Health, Florida Department of Law Enforcement, Florida Hospital Association, and the Florida Division of Emergency Management to discuss how FloridaÂ’s health plans can help prepare for epidemics, including those initiated by bioterrorism.

“From work we’d been doing with some of our health plan customers concerning bioterrorism education, we noticed that health plans, despite their integral role in health care, weren’t necessarily tied into formal Florida bioterrorism preparedness activities,” said John Addelman, Regional Sales Director, Managed Care, AstraZeneca. “We took that as a cue to bring key players together as a first step toward better collaboration.”

While AstraZeneca served as a catalyst for the initial meeting, the main driver for forward change will be the Florida Association of Health Plans, whose 14 health plan members serve more than 4.8 million Floridians in 64 counties.

“After the tragic events of September 11, the Anthrax releases in 2001, and SARS, now, more than ever, Florida must be prepared for epidemics,” said Bob Wychulis, President and CEO, Florida Association of Health Plans. “No one knows when serious outbreaks of age-old illnesses or virulent pathogens might occur, so Florida’s health plans want to help our government agencies and health care providers prepare and, if necessary, respond to the best of our abilities.”

To help facilitate a coordinated industry effort, the FAHP has created a Florida Health Plans Bioterrorism Preparedness Committee, consisting of health plan executives and disaster preparedness public officials. Under the guidance of the Committee, FAHP will work with city, regional, state, and national officials, in addition to the American Association of Health Plans, to prepare their health plan members to respond to epidemics, and to coordinate efforts with their existing programs and infrastructure.

FloridaÂ’s health plans have significant resources to bring to the table to ensure epidemic preparedness. Health plans can educate and disseminate information to health care providers, employers and health plan members. They also have clinical staff such as physicians, nurses and mental health counselors, in addition to office space, technology and facilities that could potentially be put into service in the event of a disaster. Many have toll-free member service lines staffed by clinicians that could also provide information and support in the event of an incident.

“While health plans can and will meaningfully contribute to preparedness on an individual basis, the greatest benefit will come from health plans working together on industry-wide initiatives,” said Wychulis. “We’re very excited about the opportunity to help make Florida’s infrastructure stronger and more effective.”

The Florida Association of Health Plans is dedicated to improving the health of FloridaÂ’s citizens by promoting the growth of health plans that provide affordability and health care access to members and business partners. It is comprised of 14 state licensed health maintenance preferred provider organizations that provide health care services to more than 4.8 million Floridians in 64 counties. For more than a decade, the Florida Association of Health Plans has supported quality health care for consumers, the business community, and the State of Florida. FAHP engages in continuous efforts to improve health care by developing cooperative relationships between health plans, providers, government partners, and employer groups. For more information visit www. fahp. net.

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Sunday, July 3, 2011

Stemedica Announces the Appointment of Dr. César Amescua Garcia as Medical and Regulatory Affairs Director – Latin America

Stemedica Announces the Appointment of Dr. César Amescua Garcia as Medical and Regulatory Affairs Director – Latin America

Dr. Amescua will be responsible for liaison with regulatory agencies in Latin America regarding approvals of Stemedica’s allogeneic adult stem cell products for use in clinical (human) trials which follow the criteria required by the FDA in the United States.

San Diego, CA (PRWEB) June 24, 2010

Stemedica Cell Technologies, Inc., (http://www. stemedica. com) a leader in allogeneic adult stem cell manufacturing, research and development announced today the appointment of César Amescua, MD as Medical and Regulatory Affairs Director for Latin America. Dr. Amescua will be responsible for liaison with regulatory agencies in Latin America regarding approvals of Stemedica’s stem cell products for use in clinical (human) trials which follow the criteria required by the FDA in the United States.

Dr. Amescua is a member of the senior medical leadership at Groupo Angeles, one of the largest health care providers in all of Latin America. He is also President of the Mexican Association for the Study and Treatment of Pain. "I am excited and proud to be working with Stemedica. The company is a leader in the stem cell manufacturing field, and is bringing innovative technology to countries around the world. Latin America holds great promise for Stemedica’s products and services as Latin America seeks to address the epidemic of degenerative diseases and conditions that are bankrupting health care systems around the world."

Dr. Lev Verkh, Stemedica’s Chief Regulatory and Clinical Development Officer, commented, "We’re pleased and delighted to have Dr. Amescua joining our team at Stemedica. His medical leadership and his regulatory expertise will be critical in establishing clinical trials throughout Latin America using Stemedica stem cell products."

"With the rapid advancement of the clinical application and development of adult stem cell therapy around the world, the addition of Dr. Amescua’s medical leadership and regulatory expertise is critical in establishing extensive clinical trials for our products," said Dr. Nikolai Tankovich, Stemedica’s President and Chief Medical Officer.

About Stemedica Cell Technologies, Inc.
Stemedica Cell Technologies Inc. (www. stemedica. com) is a specialty biopharmaceutical company that is committed to the manufacturing and development of best-in-class allogeneic adult stem cells and stem cell factors for use by approved research institutions and hospitals for pre-clinical and clinical (human) trials. The company is a government licensed manufacturer of clinical grade stem cells and is approved by the FDA for its clinical trials for ischemic stroke. Stemedica is currently developing regulatory pathways for a number of medical indications using adult allogeneic stem cells. The Company is headquartered in San Diego, California.

For more information regarding Stemedica Cell Technologies, Inc. contact Dave McGuigan at dmcguigan (at) stemedica. com.

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Friday, July 1, 2011

Aloeride® Affiliate Program Launches on the MoreNiche™ Network with 40% Commissions

Aloeride® Affiliate Program Launches on the MoreNiche™ Network with 40% Commissions

One of the fastest growing affiliate networks, MoreNiche™, have announced their latest offering to affiliates. An aloe vera product called Aloeride® which is paying very competitive 40% commissions throughout the month of May. With affiliates being used to 5-15% commission on other aloe vera products it is expected to signal a huge change in the niche.

Nottingham, England (PRWEB) May 8, 2008

Aloeride®, the only 100% pure aloe vera product in the world made to pharmaceutical standards, has been launched on the MoreNiche™ affiliate network with 40% commissions available for the whole of May.

Additionally any affiliate who is able to send 10 or more sales in May will receive 40% commissions for life. Those who do not send at least 10 sales will still benefit from a highly competitive commission of 30% on all sales.

Darren Beale, MoreNiche™ Director explains "When we first met with Aloeride® we realised what a phenomenal product it was. There is nothing else like it on the market, therefore we new it would give our affiliates a fantastic opportunity to earn big commissions in a market with little competition."

"By offering such large commissions we are ensuring that no matter how affiliates send traffic, if they do it correctly they will be profitable. We have already released many affiliate resources from banners through to keyword lists and high-converting website templates and articles. We now have a team of people working directly with Aloeride® to ensure our affiliates have everything they could possibly need to be successful."

In a market where affiliates are used to earning 5-15% commission on sales, it looks like the Aloeride® affiliate program (http://www. moreniche. com/aloeride-affiliate-program. php) will quickly become one of the hottest products to promote in the health and beauty niche.

"We know that with the uniqueness of Aloeride®, our enthusiastic affiliate base, and the amount of quality resources we are providing, this will be one of the affiliate marketing industries success stories for 2008. The 40% commission throughout May with the opportunity to earn 40% for life is just the icing on the cake that will motivate our affiliates even further" adds Affiliate Manager Sandis Viskna.

Aloe Vera has long been recognised as a multi-purpose, natural health supplement with everything from toothpaste to soap including it in their ingredients. However, Aloeride® is the first pure aloe vera product that has been made to pharmaceutical standards. This has led to a range of doctors endorsing the product and Prima magazine running a full feature on the product.

The opportunity for affiliates in the aloe vera market is huge with the market worth over $900 billion but with few websites selling online. This also means competition for many targeted keywords is still low for both organic and PPC listings. With Aloeride paying 40% commissions through MoreNiche. com the race is now on to become a super affiliate in the health and beauty niche.

To find out more about how you can start promoting Aloeride® and earn 40% of sales you generate visit the Aloe Vera Affiliate Program (http://www. moreniche. com/aloeride-affiliate-program. php)

About MoreNiche™ and Aloeride®:
The MoreNiche™ affiliate network (http://www. moreniche. com) was formed in 2002 based on the principle of quality rather than quantity. Paying high commissions and offering a level of support a resources beyond affiliate expectations the network has quickly built a solid reputation. This has led to MoreNiche™ becoming one of the fastest growing affiliate networks around.

Aloeride® is the world's only pure aloe vera (http://www. aloeride. com) product made to pharmaceutical standards. It has attracted huge media attention thanks to its unique approach and numerous medical endorsements. With an exceptionally high converting site and big commissions of 30% (40% throughout May) affiliates are already queuing up to get in on the action.

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