Tuesday, April 19, 2005

WorldÂ’s First Hot Pepper Nasal Spray Moves into Canadian Retail

WorldÂ’s First Hot Pepper Nasal Spray Moves into Canadian Retail

Sinus Buster hot pepper nasal spray has become perhaps the “hottest” natural health product ever. Known as the world’s first hot pepper nasal spray, Sinus Buster has grabbed worldwide attention from medical researchers, doctors and thousands of patients suffering from chronic sinus, headache and allergy conditions. Growing demand north of the American border has prompted SiCap Industries (makers of Sinus Buster) to initiate a retail rollout to stores throughout Canada.

Albany, NY (PRWEB) May 4, 2005

Sinus Buster hot pepper nasal spray has become perhaps the “Hottest” natural health product ever -- in more ways than one. Known as the world’s first hot pepper nasal spray, Sinus Buster has grabbed worldwide attention from medical researchers, doctors and thousands of patients suffering from chronic sinus, headache and allergy conditions. Growing demand north of the American border has prompted SiCap Industries (makers of Sinus Buster) to initiate a retail rollout to stores throughout Canada.

“It’s about time we did it. We’re in hundreds of small stores. Most of them in America and some overseas, but nothing in Canada until now. We have so many internet customers from Canada that beg us to get Sinus Buster in stores up there. Canadians complain how the mail system and customs can be pretty slow getting it there and sometimes it just doesn’t make it at all. It'll be so much more convenient for these customers to get their Sinus Buster in local Canadian stores,” says Wayne Perry, president of SiCap Industries.

SiCap had a tough time choosing a distributor for Canada because things above the American border are quite different when it comes to selling natural health products. The Canadian government has far stricter rules for dietary supplements than those of the United States. According to SiCapÂ’s management team, they were holding out for a distributor that not only understood the rules, but also believed in the product.

SiCap Industries recently signed a distribution deal with S&D Enterprises of Alberta. This deal entitles S&D to exclusive distribution rights throughout Canada. That includes retailers (large and small) in every province. S&D will also be launching a website catering to CanadaÂ’s online shoppers at (www. sinusbuster. ca) in the coming months.

“We’ve been approached by a bunch of distributors in Canada, but S&D had the right stuff. I mean they really got the concept of Sinus Buster. They’ve used it and they believe in it, and they understand Canadian law as it relates to natural health supplements. This is a very tough product to promote if you haven’t tried it because everything you read about it seems like pure hype, but it really does work for almost everyone. This stuff puts mainstream headache medicines and sinus sprays to shame. And believe me Sinus Buster lives up to and beyond its' reputation,” adds Perry.

In America, Sinus Buster has become an underground star of the headache and sinus world. Not only does it have a solid reputation for relieving the worst chronic sinus and headache symptoms, but it's also known for promoting healthy sinuses as a dietary supplement. Sinus Buster has received top notch reviews in the Wall Street Journal, ReaderÂ’s Digest UK, Prevention Magazine and numerous NBC, ABC and FOX television news affiliates.

In Canada, Sinus Buster will be marketed with a little less zeal than in the United States, but nonetheless the message will be the same. Sinus Buster has shown itself to be highly effective for relieving a multitude of sinus and headache symptoms for thousands of users. In addition, there are a handful of clinical studies showing Capsaicin, (the active ingredient in hot peppers & Sinus Buster) to be a potential remedy for chronic headaches and a wide variety of conditions involving sick sinuses.

Thus far, Sinus Buster has shown that it may be effective on both bacterial and allergic sinus conditions for a large number of sufferers. Of course this is based largely on anecdotal evidence presented by verifiable patients and physicians, but the testimonials are nonetheless compelling. Sinus Buster has also built a substantial following by the medical research community. There are presently two European clinical trials underway, and two other American trials planned for the coming fall.

The European trials are looking at chronic sinus conditions in one group and (believe it or not), the potential weight loss benefits of intranasal capsaicin in another group. Dozens of positive studies have been done with synthesized Capsaicin, but nothing has appeared to have such notable success rates as the Sinus Buster formula. Therefore researchers are looking specifically at the Sinus Buster formula as opposed to general capsaicin applications based on preliminary studies showing this formula to be more effective than anything synthesized in a lab.

"You have to understand that it’s not just the capsaicin that’s helping these people. It’s the way we’ve combined it with other herbals and the fact that we use natural extracts. This formula is a trade secret that cannot be exactly duplicated, and researchers are beginning to believe our company stumbled onto something that’s medically spectacular. Lets face it, Sinus Buster has been around for more than a year now and we've had tens of thousands of users who consider it almost miraculous,” says Perry.

When the American study launches in a few months, Perry says researchers will concentrate on two groups – one with Allergic Rhinitis and the other with Nasal Polyps. Although the reputation of Sinus Buster is a solid one, these clinical trials are an important step for mainstreaming this emerging medical breakthrough.

“We have hundreds of physicians recommending Buster to their patients. We know it doesn’t work miracles for everyone, but really nothing does. Not even surgery, but I’ll tell you this….Sinus Buster shows more potential than anything else on the market. This formula will stop a migraine or any headache for that matter within minutes for at least 90% of users. And when it comes to sinus infections and allergies, nothing comes close to Sinus Buster. This is a truly all natural product that can do what mainstream cough and cold products can’t. And once the clinical trials are complete, science will back up what our thousands of anecdotal reports already show,” Perry brags.

According to spokespeople for S&D Enterprises and SiCap Industries, Canadian retail interest in Sinus Buster has been brisk from the start with the first shipments being pre-sold to a number of stores. The launch has already begun in Alberta, and if all goes well Sinus Buster will be springing up on the shelves of retailers throughout Canada. Look for Sinus Buster to start hitting Canadian health food shops, supermarkets and pharmacies by the end of May.

To find out more about Sinus Buster hot pepper nasal spray in Canada, call 1-866-705-0680. The Canadian Sinus Buster website is also up and running (www. sinusbuster. ca) although it wonÂ’t be complete for several weeks.

All "Canadian Medical & Media” inquiries should be directed to S&D Enterprises of Alberta at the contact information in the body of this release.

In addition, all "Non-Canadian Medical & Media" inquires should be directed to SiCap Industries in the United States via the contact information that accompanies this release.

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