YMCA Joins ScreenScape Community, Establishes YMCA Digital Signage Network
Locations in Southern Ontario first YMCA branches to join community-based digital signage network
Hamilton, ON, Burlington, ON and Charlottetown, PE (PRWEB) August 3, 2010
YMCA of Hamilton/Burlington/Brantford announced today that they have chosen ScreenScape to power digital displays inside their branch locations and to stimulate interest in YMCA programs throughout the ScreenScape Community.
"We needed a communication system that would allow us to easily distribute up to date information on our programs, events and services not only to our branches but out to the community at large." said Chris Burr, General Manager of the Ron Edwards Family YMCA in Burlington. "We want each of our locations to complement our centrally-delivered content with their own custom messaging that applies to their location and ScreenScape allows us to do that simply and cost-effectively."
ScreenScape is the world's first community-based digital signage network. Businesses of all sizes and in a range of industries use ScreenScape for digital signage, media distribution, and advertising. As a software-as-a-service (SaaS) platform, ScreenScape enables non-technical users to turn any Internet-connected computer or screen into a dynamic digital display. Members of ScreenScape also form a collaborative community, which acts as a shared resource for content creation, exchange, cross promotion and, for many, advertising revenue.
"The community concept behind ScreenScape is very important to us." says Burr. "We now have the opportunity to engage with the other organizations in the ScreenScape Community to extend our marketing message. The ability to broadcast our community message to a wider audience is key in generating awareness about our programs, services, and donation campaigns."
"The YMCA epitomizes community and so it is no surprise that they have connected with ScreenScape." said Kevin Dwyer, ScreenScape President and CEO. "We are delighted to see them taking advantage of our solution to create their own content sharing network that promotes YMCA events and supports their donor outreach programs. As new YMCA chapters join ScreenScape they will be able to join and extend the reach of this network and form regional groups of their own. This is a great illustration of the power and flexibility of our community-based platform."
About YMCA
As one of the largest charitable community service organizations in Canada, the YMCA of Hamilton/Burlington/Brantford responds to critical social needs in the community and works to provide solutions. By nurturing the potential of children, youth and adults, the YMCA connects people to life-building opportunities, to each other and enhances their quality of life. We foster social responsibility and healthy living. The YMCA works collectively with community partners that share the YMCA's determination in strengthening the foundations of community for all people.
About ScreenScape Networks
ScreenScape is the first community-based digital signage network. Businesses of all sizes and in a range of industries use ScreenScape for digital signage, media distribution, and advertising. ScreenScape is a software-as-a-service (SaaS) platform, enabling members to turn any Internet-connected computer or screen into a dynamic digital display. Utilizing ScreenScape, companies can easily access, create, share and update content, while keeping the total cost of ownership low. Members of ScreenScape form a collaborative community, which acts as a shared resource for content creation, exchange, cross-promotion and advertising revenue.
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