Saturday, December 9, 2006

2006 Software Marketing Perspectives Conference Adds More Exhibitors

2006 Software Marketing Perspectives Conference Adds More Exhibitors

The 2006 Software Marketing Perspectives Conference and Expo, being held June 12-14, 2006 at the Santa Clara Convention Center, has brought in new exhibitors for the leading industry forum for high technology product managers. The conference is the first event to adopt a comprehensive view of the responsibilities of high technology marketing professionals from product management, product marketing, business development, public relations, and the impact of new emerging business models, including Software as a Service (SaaS).

Santa Clara, CA (PRWEB) March 28, 2006

The Software Marketing Perspectives Conference and Expo (www. smpevent. com) has broken a new record in bringing key exhibitors to the leading industry forum for high technology product managers, market managers, marketing communications and public relations professionals. Unanticipated demand has led the Software Magazine and King Content Company to issue this final call for exhibitors before the exclusive exhibit hall space is completely filled.

The 2006 Software Marketing Perspectives Conference and Expo will be held at the Santa Clara Convention Center June 13-14 in Santa Clara, California. The conference is the first event to adopt a comprehensive view of the responsibilities of high technology marketing professionals from product management, product marketing, business development, public relations, and the impact of new emerging business models, including Software as a Service (SaaS).

Attendees include senior executives and marketing professionals responsible for software, services, and other high technology products. The 2005 event in Cambridge, MA demonstrated the exhibit floor provided attendees with the opportunity to ask probing questions and learn more about specialized products and services targeting these high technology marketing professionals.

The Premier Sponsors of the event are:

  Pragmatic Marketing®, the recognized expert in technology product management and marketing. Pragmatic Marketing® has trained over 30,000 product managers and marketers since 1993.  Ryma Technology Solutions, the makers of FeaturePlan™, the industry’s first automated collaborative Enterprise Product Management (EPM) platform for collection, organization, tracking, analysis and distribution of detailed customer and market data across the enterprise. FeaturePlan™ is the first strategic knowledge management tool designed expressly to support the industry-leading Pragmatic Marketing® Framework.  O'Keeffe & Company, a full-service marketing agency focused on delivering tangible results for Information Technology and Telecommunications (IT&T) leaders.

The Corporate Sponsors of the event are:

  Autodemo In as little as three weeks, Autodemo’s talented group of writers, producers and developers will create an engaging demo that clearly and concisely communicates the features and benefits of your website or software.

 Good Leads Good Leads® provides risk-free, cost-effective lead generation and business development services for high-tech companies, government economic development agencies, professional services firms and healthcare/medical companies. Good Leads' fixed-price model and industry-first lead quantity guarantee and lead quality warranty takes the guesswork and risk out of sales forecasts and marketing plans.

 Leads Customers Growth (LCG) LCG is your comprehensive online marketing partner. With our expertise in paid search advertising, organic search engine optimization and affiliate marketing management our primary job is to drive qualified, targeted visitors to your website.

 Leverage Software Leverage Software is the innovator and architect of Active Relationship Networks (ARN), hosted applications that empower performance-driven marketers to cultivate and catalyze their customer constituencies to accelerate sales cycles, maximize loyalty, and grow key accounts

 OpSource Optimal On-Demandsm by OpSource is a complete, turnkey solution designed for software companies that want to quickly add or grow Software as a Service (SaaS) products and revenues.

 Pathfinder Are you leveraging user experience design to increase sales and retention? Let Pathfinder’s expertise help you save cash and compete in the global marketplace. Our methodology helps transform features into flow that intuitively addresses your users’ needs

  Qliktech QlikTech is the world’s fastest growing business intelligence software company. QlikTech’s flagship product, QlikView, makes sophisticated analysis dramatically easier to deploy, use and maintain. QlikTech’s patented technology allows instant, in memory, manipulation of massive datasets on low cost hardware. QlikView has over 3,090 customers in 58 countries, and adds six new customers each day.

  Software Magazine In business for over 20 years, Software Magazine is the Software Decision Journal, home of the Software 500 annual ranking of the world’s largest software and services companies. Software Magazine targets decision-makers for software products and services in medium and large organizations. The editorial content is produced independently by professional journalists. To subscribe to the quarterly print publication visit www. myswmag. com. Visit www. softwaremag. com to view the searchable Software 500 and all our editorial content including our many Buyers Guides.

  Trendsmedia Trendsmedia is an integrated media firm serving emerging technology markets. Founded by media veterans, our mission is to help business and technology executives stay ahead of major technology trends that are likely to impact their businesses significantly within the next few years.

Come join this select group of sponsors at the 2006 Software Marketing Perspectives Conference and Expo, June 13-14 at the Santa Clara Convention Center. Sponsorship opportunities are extremely limited. Interested companies should call Carol Samost at (617) 962-4725 for more information.

The 2006 Software Marketing Perspectives Conference & Expo is produced by King Content Co. of 233 Needham St., Newton MA 02464. Contact: John P. Desmond. Phone: 508 668 9928.

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