The Flu, Unemployment Compensation Rank Among May's Most Requested Content at HR Directory
HR topics in the news top the White Paper+ section of HR content
Capitola, Calif. (PRWEB) May 28, 2009
The HR Directory indicates its top five most requested topics in May 2009 from its White Papers+ section include the flu and unemployment compensation.
A popular online destination for human resource professionals, The HR Directory (http://www. hrmarketer. com/community/) contains a White Paper+ section with thousands of white papers, articles, videos, blogs, podcasts, webcasts and research. May's full list of popular resources includes:
2009 Unemployment Compensation Tax Briefing (TALX webcast) Summit Health Flu Center (Online flu resources from Summit Health) Best Practices in Talent Management: Factors in ATS Selection (nowHIRE. com white paper) The Trouble with Personality Tests (HR Chally Group white paper) 17 Rules of the Road for CRM (Sage white paper)
What's motivating HR professionals to seek out these resources? The economy and Swine Flu crisis are clearly driving demand. Companies are also using the down economy to improve internal recruitment, hiring and sales efficiencies and that means purchasing an ATS or CRM for the first time or looking for a new software provider because they're unhappy with their current one.
"Our HR Directory gives us a lens into what's on the minds of HR decision makers (http://www. hrmarketer. com/home/about_whatwedo. htm) during any given month and the top items continue to be employee wellness, unemployment and talent management," said Kevin Grossman, president of HRmarketer. com, which publishes The HR Directory.
It also underscores the importance of objective, high-quality content in building brand visibility for HR vendors.
"HR decision makers are looking for sources of information they can trust to help them do their job better and more efficiently," said Grossman. "To find these, they turn to the Internet. Having great content increases the likelihood of your company showing up on search results - and prospects finding you first."
The HRmarketer. com HR Directory (http://www. hrmarketer. com/community (http://www. hrmarketer. com/community)) helps HR suppliers showcase their companies and share their expertise with professionals and decision makers. The site is visited by thousands of HR decision makers monthly and includes five major sections:
HR Buyers Guide HR White Papers+ HR Forms and Templates HR News HR Discussion Boards
The Directory allows human resource and employee benefit vendors (http://www. hrmarketer. com/home/about_whatwedo. htm#) to build interactive company profiles and syndicate their content. Since a vendor's content is hyperlinked to their Web site, it helps HR suppliers improve their own company's search engine optimization (SEO) and generate sales leads.
HR suppliers and others interested in adding white papers, webcasts and research are invited to visit http://www. hrmarketer. com/community/ (http://www. hrmarketer. com/community/).
About HRmarketer
HRmarketer helps companies in the human resources market grow their businesses by providing agency services and online marketing products, including HRmarketer. com, the only online marketing and PR software service in the HR industry. A Fisher Vista, LLC Company founded in 2000, HRmarketer has helped over 600 HR and employee benefit businesses increase their visibility and sales among HR buyers.
Media Contact:
Elrond Lawrence, Fisher Vista, LLC
831.757.9100
Elawrence(a)fishervista. com
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www. HRmarketer. com) on behalf of the company listed above.
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