Monday, June 14, 2010

Aura Cacia® Aromatherapy Introduces New Shower Tablets

Aura Cacia® Aromatherapy Introduces New Shower Tablets

Effervescent Tablets Offer Alternative to Aromatherapy Bath Soaks

Urbana, Iowa (Vocus) March 5, 2009

Most consumers are familiar with the expansive selection of aromatherapy bath soaks. Now America's leading aromatherapy company brings the benefits of true aromatherapy to the shower as well. Aura Cacia (http://www. auracacia. com/)® Aromatherapy Shower Tablets are now available for consumers who prefer showers or don't have the time to enjoy an aromatherapy bath experience.

Aura Cacia Aromatherapy Shower Tablets come in three delightful aromas -- Relaxing Lavender, Purifying Eucalyptus, and Reviving Peppermint. Each package contains three shower tablets and has a suggested retail price of $6.99. The new shower tablets -- made with 100 percent pure, organic essential oils -- are also free of synthetic fragrances, colors, and color stabilizers.

"Now anyone can enjoy the luxurious aromatic escape of a bath with the convenience of a shower," says Steve Shriver, Aura Cacia's vice president. "Portability is the other primary feature of the shower tablets," he adds. "The tablets are small enough to easily pack into carry-on bags and suitcases for travelers."

One effervescent shower tablet and a warm, steamy shower will offer the ultimate aromatherapy experience -- filling the entire bathroom with a strong aroma that will relax, revive, or purify the body, mind, and spirit. "Consumers will enjoy the simplicity of placing the one ounce tablet on their shower stall floor, which allows the essential oil vapors to cling to the hot steam that occurs naturally during a shower," Shriver says.

Note to editors: Product samples are available upon request.

Aura Cacia® Aromatherapy
Aura Cacia® provides aromatherapy products made with 100 percent pure essential oils. Aura Cacia fulfills consumers' desires for comfort, health and safety in bath and body care products by combining the benefits of aromatherapy with practical products that can be used every day by the whole family. Aura Cacia is a socially conscious brand that respects the natural environment and champions the purity of its product line. Find out more about Aura Cacia at www. auracacia. com.

Frontier Natural Products Co-op(TM)
Founded in 1976 and based in Norway, Iowa, Frontier Natural Products Co-op(TM) offers a full line of natural and organic products under the Frontier, Simply Organic®, and Aura Cacia® brands. Products include culinary herbs, spices and baking flavors; bulk herbs and spices; and natural and organic aromatherapy products. Frontier's goal is to provide consumers with the highest-quality organic and natural products while supporting and promoting social and environmental responsibility. For more information, visit Frontier's website at www. frontiercoop. com.

Media Contact:
Steve Krusie
(319) 227-7996 ext.1359
Steve. krusie (at) frontiercoop (dot) com

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