Sunday, February 13, 2005

Nutballz Buys Elvis Cup Appearance

Nutballz Buys Elvis Cup Appearance

Elvis fans in Colorado can have their photo taken with the Cup to help Nutballz raise money and awareness for celiac disease

Boulder, CO (PRWEB) January 13, 2005

After selling leftover water from a cup used by Elvis Presley, Wade Jones, of Belmont, N. C., sold a one-time appearance of that same Styrofoam cup on eBay. Nutballz™ Inc., a celiac-friendly food company based in Boulder, Colo., purchased the cup’s appearance to help raise awareness for celiac disease.

Nutballz was founded to provide diet alternatives for celiac disease, a widely misunderstood and often misdiagnosed genetic disorder affecting millions of Americans. Studies show as many as one in 5 people suffer from gluten intolerance, while one in 133 are afflicted with the more severe celiac disease. Nutballz are an energy snack with no gluten or refined sugar.

“Our company likes to have fun while addressing this serious health issue by providing great-tasting, gluten-free snacks, so the now-famous Elvis Cup is a perfect guest for our fundraising event,” said Duffy. A portion of the money raised will benefit the Center for Celiac Research, a division of the University of Maryland that is dedicated to research, awareness, consultation, diagnosis and treatment of celiac disease.

Guests will be able to have their photo taken with the cup for $1 – with proceeds benefiting the Center for Celiac Research – at Nutballz Night Out Jan. 25 at the Boulder Theater in Boulder, Colo. To see a photo of the Elvis Cup, get more information about Nutballz Night Out, or to support the Center for Celiac Research, visit www. nutballz. com.

About Nutballz™

Nutballz Inc. focuses on easing the grocery shopping experience for people suffering from gluten and sugar sensitivities by “putting the ‘FUN’ in dysFUNctional diets.” Founded by former professional snowboarder Kyla Duffy, the company’s core belief is that diabetic/celiac friendly food should be fun to eat and full of flavor. Nutballz Inc.’s first product line, Nutballz “cookies that deliver like an energy bar,”, is carefully crafted from natural and organic ingredients to be suitable for people who have difficult dietary concerns while attracting a variety of shoppers with their taste and convenience. The company is very involved in raising awareness about gluten intolerance through providing information at in-store demos as well as sponsoring events that raise money for the Center for Celiac Research.

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